Tuesday, April 21, 2009

Moolah

I received this little milk carton in the mail yesterday. On top of being cute, Moolah is "Melamine Free" and requires "no refrigeration, stays on top in all economic times". In case you can't read it clearly (I apologise for the poor lighting), one side of it reads--

INGREDIENTS: 
Loose change, cash, leftover coins from overseas trips, hongbao fillings, 10% bonus

NUTRITIONAL FACTS: Per servings
M: Mint money in the new year 888kcal
O: Outperform your competition 9.8g
O: Optimise your resources 10.8g
L: Lead in the marketplace 68g
A: Advance towards your goals 10mg
H: Head for the stars 107mg

BEST USED:
During economic crisis


[click on images to enlarge] 

It's actually a marketing material by a local brand consultancy, A. S. Louken Group. Isn't it great how they pay attention to all the details on a typical milk carton and give it a twist? Creative, witty and cute!

3 comments:

  1. Sandy - I really like your blog! I just subscribed to it.

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  2. I am flattered *blush*.

    Thanks, because it's a great encouragement!

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  3. What great packaging. And lovely blog ... happy to have found you.

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